VMG Automotive has supplied the automotive sector for over 30 years, specialising in number plate surrounds, decals, car wallets, and mudflaps.

Custom Number Plates

Marketing Uses of Custom Number Plates

 

Custom number plates, often referred to as novelty number plates, offer creative marketing opportunities without replacing government-issued plates. Car dealers frequently use these plates to brand unsold stock on their lots, showcasing their logo and contact information to potential buyers. This helps increase brand visibility and provides a professional look to their inventory.

Clubs and organizations use custom number plates for fundraising efforts. These plates can be sold as memorabilia to members and supporters, fostering a sense of community and belonging. At car shows, custom number plates are a popular way to display vehicle information and add a personalized touch to each exhibit.

Additionally, custom number plates are ideal for decorative purposes, often displayed on walls in garages, homes, or offices. They can feature humorous or personalized messages, making them great gifts or collector's items. Overall, custom number plates are a versatile marketing tool, enhancing brand presence and engagement in various contexts while remaining compliant with legal regulations.

 

Embossed Number Plates

Embossed number plates offer a classic and durable option for vehicle branding. The raised characters and designs are created by stamping metal, providing a three-dimensional effect that is both visually appealing and tactile. These plates are screen printed with up to three colors, allowing for vibrant and eye-catching designs. This type of number plate is highly resistant to wear and tear, making it ideal for long-term use. The durability of embossed number plates ensures that your branding remains clear and prominent, even in harsh weather conditions. Their premium look also adds a touch of sophistication to the vehicle, enhancing the overall brand image.

Printed Number Plates

Aluminum printed number plates combine durability with high-quality print capabilities. These plates are known for their robustness and resistance to corrosion, making them suitable for all weather conditions. The aluminum base allows for sharp, clear digital printing of logos, text, and graphics, ensuring that the branding remains legible and attractive over time. Aluminum printed plates offer a professional appearance, making them an excellent choice for businesses that want to project a strong, reliable brand image. Their longevity means that they provide lasting advertising value, contributing to sustained brand visibility.